Eric Dillingham

Based on More Money Than Bills—Part Two© Preliminary Step #4 The Unbelievable Power Of Inductive Planning

One day, the producers of Mission: Impossible met the writers behind the scenes and said: “From now on, first, you write the conclusion. Then, you write the story.”

Real-life Example: A soft drink company was getting beat by copy-cats in the courts and in the marketplace for years. Until, a member of the planning committee stumbled onto Inductive Planning. “Let’s pretend that we beat the copycats. Question: “How did we do it?” Answer: “We made our product unique.” Question: “How did we make our product unique?” Answer: “We put our product in a bottle.” Question: “How was the bottle unique?” Answer: “It was big at the top; big at the

bottom; and, it was slender in the middle like a woman’s figure.” Comment: “The copy-cats will just copy the bottle.” Response: “Not if we get a patent on the bottle.” Ultimate Solution: The company was granted a patent on the bottle November 16, 1915. Question: Have you ever heard of the name Coca-Cola®?

Imaginary Example Let’s pretend or make-believe that you know a woman named Anita and that Anita wants to start up her executive secretary for hire business called Have Typewriter; Will Travel. Priority Note: Now, with Inductive Planning, your brain literally “kicks in” and takes off. See if you can follow your brain’s path. Question: Where did that marvelous business name of Have Typewriter; Will Travel come from? Answer: It came from Have Gun; Will Travel. Question: Do you remember seeing bounty hunter Paladin in the beginning scenes? Don’t look now. But, Steve McQueen also played the part of a bounty hunter in the television series Wanted Dead Or Alive.

Comment: Your brain is still “kicked in.” Question: Do you remember the television series Wagon Train starring Ward Bond? Comment: Ward Bond was also on It’s A Wonderful Life starring James Stewart and Donna Reed.

In It’s A Wonderful Life, George Bailey (a bank executive) was shown to have lost a large deposit of money belonging to the bank where he was an executive. And, a nightmare started. George Bailey tried to take his own life and failed. And, afterwards, he wished that he had never been born; and, he got that wish from the angel that saved his life. Once George Bailey got his life back to normal by intervention from the same angel without wings, George Bailey celebrated on Christmas day by running through town yelling out loud: “Merry Christmas.” “It’s a wonderful life.”

Fast forward—In Anita’s small office are beautiful red-tint wall paneling and a beautiful executive desk. Question: So, what color is her carpet? Question: Do the colors red and green quickly come to mind? Question: So, where did those two colors come from?

Answer: As George Bailey goes through town on Christmas day, saying “Merry Christmas.” “It’s A Wonderful Life,” he can see green Christmas trees with red decorations!!! Wow!

Question: Do you see why I call it The Unbelievable Power of Inductive Planning?

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